Client Squad - Digital marketing - LILI ANT (2024)
Projets Squad https://docs.google.com/spreadsheets/d/1pOOSHcArbcdh9xlCwgbVtOUW-vcz-WMHV7DVteTEkSE/edit?usp=sharing BinômeLetzshopPidalClean CenterBrinksLARNordpartsCloos KrausSacemCravatPepin SeuleClean Center Shopify > Gestionnaire de projet à définirSahelValorlux > Gestionnaire de projet à définirLes Thermes MedirelALKSou SchmaachtBe ActiveMertzig > Gestionnaire de projet à définir
CARD GOAL:Run an overall health check of a client project to ensure production errors are addressed. Check the subtasks of this card.TASK DESCRIPTION:Once per month, we all need to run a health check using the checklist below for all the projects they are assigned to, and ensure all spotted issues are addressed.WORKING FRAME:- Feel free to use the comment section in this card- to do before the 15th of each monthROLES ASSIGNED:Project owner (PO), Team Lead (TL)
CARD GOAL:Run an overall health check of a client squad's client portfolio to ensure setup errors are addressed. Check the subtasks of this card. TASK DESCRIPTION:Once per month, we all need to run a health check using the checklist below for all the projects they are assigned to, and ensure all spotted issues are addressed. ROLES ASSIGNED:CLIENT SQUAD : Client Satisfaction & Squad ProfitabilitySQUAD MANAGER > Quality & Profit > Delegates TLCSM > Client Satisfaction & Revenue > Delegates PO DELIVERY TEAM : Delivers on time, within budget and according to our quality standardsPO (STRAT) > Prioritizes > what to doTL > Decompose stories & builds the team > How to do it and by whom WORKING FRAME:- Feel free to use the comment section in this card- to do before the 15th of each month
CARD GOAL: Launch a new Facebook Ad Display campaign. CAMPAGNE SOCIAL MEDIA - IMAGES OFFERTECampagne de reconquête ciblée sur FB pour inciter les gens à s’inscrire au Newsletter Création de campagne digital Facebook Ads & Instagram Ads : - Création visuel compris - Rapport de fin de campagne - Achat média 100€ pris en charge par e-connect. - 2 images Simple - 1 Carrousel Images - 1 Story Image ------------------------------------- - Prestation au forfait ------------------------------------- LEARN: La campagne a tourné pendant 2 semaines avec un budget de 100 EUR, touchant 19,4k personnes avec le résultat ci-dessous : 410 clics sur le lien (CTR : 0,77%)768 clics total (CTR : 1.44%)34 réactions sur le post7 followers supplémentaires37 abonnés entre le 13 et le 28 février sur Brevo ⚠️CSM - WORKING FRAME: MANDATORY TO START CARD⚠️Fill CBC Media Plan of client with dates & budgetAdd link to client’s CBC here: [Link] HDM - If campaign one shotCreate Paymo project “[Client] - One shot campaigns” and add invoice to projectGUIDELINES / RELATED INFORMATION:Facebook Ad Formats Guide: https://www.facebook.com/business/ads-guideChatGPT 4 Prompt (FR) : Prompt IA Facebook Ads.docxCampaign report template ASSIGNED ROLES: Team Lead (TL) / PPC Manager (PPC)