GOAL: Frontend implementation of a new landing pageIMPLÉMENTATION QUILIUM CMS SaaS- Configuration technique du CMS - Implémentation des maquettes graphique en responsive webdesign - Création du sitemap dans le CMS - Quality checks (graphiques et techniques) - Collections: Médiathèque - Site en 1 langue(s) - Mise en conformité GDPR (Base) ------------------------------------- - Prestation en régie ------------------------------------- BUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- Destination URL: [ ]- Personas: [Ad link]- Corporate guidelines: [ ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: Reminder : Limits of contents element to respect, according to projectCARD OWNER: TL/UX/FE/DA
GOAL: Design CreationWEBDESIGN PERSONNALISÉ- Webdesign personnalisé de 3 types de pages en version desktop et mobile : Home, Médiathèque (+Filtres), Page Template avec bibliothèque d'éléments) - 2 allers-retours pour adaptations - Validation client du concept visuelle avant implémentation ------------------------------------- - Prestation en régie ------------------------------------- Digital Strategy: [ here ]TASK DESCRIPTION: [Check quote from number of pages type to design]GUIDELINES / RELATED INFORMATION:- checks fichiers/files - corporate guidelines - add link to individual design -OR- provide a wireframe to display the layout of the page.→ Reminder : Limits of content elements to respect, according to projectCARD OWNER: UX
ATTENTION : do not include timesheet inside this card. This card must be inserted in the project in addition with current 1-5 productions cards CARD OWNER : TL
CARD GOAL: Run an effective project review and groom the backlog in alignment with Objective & Key Results of the project. Conduct at the end of each project cycle.Description:This is a monthly recurring project management card in which the team timesheets the following tasks- Meetings, preparations and exchanges- Project management & team briefings- Backlog management, creation and prioritisation of stories in the project- Management of spontaneous requestsASSIGNED ROLES: TL, CSM
GOAL: TASK DESCRIPTION: GUIDELINES / RELATED INFORMATION: ASSIGNED ROLES: DEV
CARD GOAL: Set up a new project's Paymo for :STRATEGY (creation projet paymo avec nom du client, synchro CRM et lancement carte 2/3 “strat”)CREA SITES (creation projet paymo avec nom du client et lancement carte 1/6 process site internet)SERVICES ISOLES (activation carte du service dans le bon projet)PROLONGATION CONTRATS OM———————————Invoices are now generated by Tom when the status in Zoho are the following :Accepted but not planned = not yet setted in the All GDD file, no csm assigned...Accepted & planned -> invoices managed by Tom———————————ASSIGNED ROLES: SCRUM (PV), ADMIN (TT), CSM & TL can support.
CARD GOAL: Run an effective project review and groom the backlog in alignment with Objective & Key Results of the project. Conduct at the end of each project cycle.Description:This is a monthly recurring project management card in which the team timesheets the following tasks- Meetings, preparations and exchanges- Project management & team briefings- Backlog management, creation and prioritisation of stories in the project- Management of spontaneous requestsASSIGNED ROLES: TL, CSM
GOAL: Frontend implementation of a new landing pageBUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- Destination URL: [ ]- Personas: [Ad link]- Corporate guidelines: [ ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: Reminder : Limits of contents element to respect, according to projectCARD OWNER: TL/UX/FE/DA
GOAL: Frontend implementation of a new landing pageBUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- Destination URL: [ ]- Personas: [Ad link]- Corporate guidelines: [ ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: Reminder : Limits of contents element to respect, according to projectCARD OWNER: TL/UX/FE/DA
GOAL: Design CreationDigital Strategy: [ here ]TASK DESCRIPTION: [Check quote from number of pages type to design]GUIDELINES / RELATED INFORMATION:- checks fichiers/files - corporate guidelines - add link to individual design -OR- provide a wireframe to display the layout of the page.→ Reminder : Limits of content elements to respect, according to projectCARD OWNER: UX
GOAL: Insert copy in CMS according to brief- Batch de 10 pages - Insertion du contenu existant dans le CMS en 4 langues - Insertion du contenu des Meta description, Page Title, et URL - 60 € par page ------------------------------------- - Prestation au forfait ------------------------------------- TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: [ ]CARD OWNER: TL/WM/SEO/UX
CARD GOAL: Transfer of know-how on a topic (Quilium, Google Ads, Google Analytics, Sendinblue, SEO, Brevo ...) Formation CMS et SEO Best Practices en visioconférence - Sauvegarde de la formation (si désiré) - Durée +/- 2 heures ------------------------------------- - Prestation au forfait ------------------------------------- CSM - FRAME: ⚠️MANDATORY TO START CARD⚠️Trainees: who are the trainees?Level of training: beginner/regular/advanced GUIDELINES / RELATED INFORMATION:Google Ads Training (EN) - hereGoogle Ads Training (FR) - hereGA4 Training : Emails before and afterNPS : Zoho Survey (DO NOT FORGET → append organisation and training parameters.exemple: ?organisation=Bernard%20Massard&training=Google%20Analytics%204)ASSIGNED ROLES: Customer Success Manager (CSM), Trainer
CARD GOAL: installer le Gestion de bannière cookie dynamique Cookiebot ou CookieFirst - Ouverture d'un compte chez un fournisseur de Cookie Consent Manager partenaire - Intégration sur votre site et utilisation de la Google Consent API pour Google Tag Manager - Configuration et documentation du Cookie Consent Manager - Adaptations Page politique de confidentialité ------------------------------------- - Prestation au forfait -------------------------------------WORKING FRAME (TO BE FILLED BY THE CSM BEFORE STARTING):SubscriptionEstimate number: EST-XXXX-XXXXCCM Provider: [Cookiebot/ Cookiefirst / Usermetrics : Choose]CCM Subscription : [Small / Medium / Large : Open pricing table]e-connect Subscription : [Small / Medium / Large : Open pricing table]Billing : [billed OR to bill OR to be deduced from project hours OR to bededuced from media budget OR describe the arrangement agreed with the client in year 1] CCM set up:Affected websites/subdomains: [to add]Set up: [e-connect OR custom]If custom, describeGUIDELINES & RELATED INFORMATION:Related Documents: ticket number, mail, devis...ASSIGNED ROLES: DA, FE
CARD GOAL: Ensure a website is compliant with digital accessibility criteria laid out by Luxembourg regulationPLAN : (MEDIUM / LARGE / HUGE) to defineTASK DESCRIPTION:Use the provided checklist of actions below to implement what is needed to be compliant.GUIDELINES / RELATED INFORMATION:Checklist & points: https://docs.google.com/spreadsheets/d/1Ypk5SmM96-f-dzQ2BtAGV-GgNeQ-TrPqwd4CFza5P2A/edit#gid=0https://accessibilite.public.lu/fr/rgaa4.1/criteres.html ASSIGNED ROLES: FE
CARD GOAL: create a Juicer access to the client via our internal account invoices@e-connect.lu PLAN selected : STARTER / PRO (keep only one choice) STARTER = 5 sources / 1 feed / 60 mn refresh ratePRO = 30 sources / 3 feeds / 10 mn refresh rate ASSIGNED ROLES: Team Lead (TL) Front End (FE), Graphic Designer (GD) RESOURCES:Juicer pricing (Starter/Pro) : https://www.juicer.io/pricingTo adapt the plan according to client’s need
CARD GOAL: Prototyping (Conception) according to the clients strategy and goals- Définition des objectifs (KPI) et coeur de cible - Architecture de l'information - Sitemap (plan du site) ------------------------------------- - Prestation au forfait ------------------------------------- BRIEFING CONCEPTION : https://docs.google.com/document/d/1NR6c_0R6eqBtmZFLhJ-TU_r9TuFuD2HnupywrPyuzFQ/edit?usp=sharingLien vers Charte graphique : https://drive.google.com/file/d/16nFiVy9v1HsyehlnCnjU1x7O04KBNdvw/view?usp=sharingBUSINESS OBJECTIVES / KPIs: [ here ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION:→ Document 1 : AI_Prompts Library_Master → Document 2 : [TEMPLATE - MAKE A COPY] [client name] - Digital Strategy (Client's Intelligence)→ Document 3 : Limits of content elements to respect, according to projectCARD OWNER: UX
GOAL: Quality check before launching a website or Landing page website- Installation Piwick / Matomo / GA4 (à définir) - Redirections - Mise en conformité GDPR (Base) - Planification mise en ligne avec client - Configuration DNS, coordination technique ------------------------------------- - Prestation en régie -------------------------------------GUIDELINES / RELATED INFORMATION: []ASSIGNED ROLES: FE/DA/IT/TL/UX
GOAL: Design Creation- Webdesign personnalisé de 3 types de pages en version desktop et mobile (ex: Home, Page Produit, Actualités) - 2 allers-retours pour adaptations - Validation client du concept visuelle avant implémentation ------------------------------------- - Prestation en régie -------------------------------------Digital Strategy: [ here ]TASK DESCRIPTION: [Check quote from number of pages type to design]GUIDELINES / RELATED INFORMATION:- checks fichiers/files - corporate guidelines - add link to individual design -OR- provide a wireframe to display the layout of the page.→ Reminder : Limits of content elements to respect, according to projectCARD OWNER: UX
CARD GOAL: Run an effective project review and groom the backlog in alignment with Objective & Key Results of the project. Conduct at the end of each project cycle.Description:This is a monthly recurring project management card in which the team timesheets the following tasks- Meetings, preparations and exchanges- Project management & team briefings- Backlog management, creation and prioritisation of stories in the project- Management of spontaneous requestsASSIGNED ROLES: TL, CSM
CARD GOALAccording to the request, choose if we have to create or migrate a new hosting for the client. To define if the new hosting is VPS or LegacyTASK DESCRIPTIONFill the related information (see below) before treating this story.GUIDELINES / RELATED INFORMATIONDetails of the new server : size = Legacy or AWS S / M / L Storage : according to the solution (10 Go / 20 go... more ?)Website : define website, app ...ASSIGNED ROLES : CSM, IT, DEV
CARD GOAL: To register a new domain, to transfer a domain and manageTASK DESCRIPTION:- Domain to treat : www.nidderkuererkine.lu (TRANSFER)GUIDELINES / RELATED INFORMATION: - if necessary, provide administrative AND/OR Technical contact of the clientASSIGNED ROLES: IT, CSM
TASK DESCRIPTION:2 licences Business Basic pour info@nidderkuererkine.lu et hello@nidderkuererkine.lu (création tenant et transfert mails et calendrier)Migration du site internet nidderkuererkine.lu sur la Legacy Estimation : ± 2-3h pour les mails, ± 5-6h pour la migration du site web (création Legacy) ASSIGNED ROLES: [CSM, DA, TL]
CARD GOAL: Set up a new project's Paymo for :STRATEGY (creation projet paymo avec nom du client, synchro CRM et lancement carte 2/3 “strat”)CREA SITES (creation projet paymo avec nom du client et lancement carte 1/6 process site internet)SERVICES ISOLES (activation carte du service dans le bon projet)PROLONGATION CONTRATS OM———————————Invoices are now generated by Tom when the status in Zoho are the following :Accepted but not planned = not yet setted in the All GDD file, no csm assigned...Accepted & planned -> invoices managed by Tom———————————ASSIGNED ROLES: SCRUM (PV), ADMIN (TT), CSM & TL can support.
CARD GOAL: Transfer of know-how on a topic (Quilium, Google Ads, Google Analytics, Sendinblue, SEO, Brevo ...)CSM - FRAME: ⚠️MANDATORY TO START CARD⚠️Trainees: who are the trainees?Level of training: beginner/regular/advancedGUIDELINES / RELATED INFORMATION:Google Ads Training (EN) - hereGoogle Ads Training (FR) - hereGA4 Training : Emails before and afterNPS : Zoho Survey (DO NOT FORGET → append organisation and training parameters.exemple: ?organisation=Bernard%20Massard&training=Google%20Analytics%204)ASSIGNED ROLES: Customer Success Manager (CSM), Trainer
CARD GOAL: installer le Gestion de bannière cookie dynamique Cookiebot ou CookieFirstWORKING FRAME (TO BE FILLED BY THE CSM BEFORE STARTING):SubscriptionEstimate number: EST-XXXX-XXXXCCM Provider: [Cookiebot/ Cookiefirst / Usermetrics : Choose]CCM Subscription : [Small / Medium / Large : Open pricing table]e-connect Subscription : [Small / Medium / Large : Open pricing table]Billing : [billed OR to bill OR to be deduced from project hours OR to bededuced from media budget OR describe the arrangement agreed with the client in year 1] CCM set up:Affected websites/subdomains: [to add]Set up: [e-connect OR custom]If custom, describeGUIDELINES & RELATED INFORMATION:Related Documents: ticket number, mail, devis...ASSIGNED ROLES: DA, FE
CARD GOAL: Ensure a website is compliant with digital accessibility criteria laid out by Luxembourg regulationPLAN : (MEDIUM / LARGE / HUGE) to defineTASK DESCRIPTION:Use the provided checklist of actions below to implement what is needed to be compliant.GUIDELINES / RELATED INFORMATION:Checklist & points: https://docs.google.com/spreadsheets/d/1Ypk5SmM96-f-dzQ2BtAGV-GgNeQ-TrPqwd4CFza5P2A/edit#gid=0https://accessibilite.public.lu/fr/rgaa4.1/criteres.html ASSIGNED ROLES: FE
CARD GOAL: Prototyping (Conception) according to the clients strategy and goalsBUSINESS OBJECTIVES / KPIs: [ here ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION:→ Document 1 : AI_Prompts Library_Master → Document 2 : [TEMPLATE - MAKE A COPY] [client name] - Digital Strategy (Client's Intelligence)→ Document 3 : Limits of content elements to respect, according to projectCARD OWNER: UX
CARD GOAL: Launch a Google Ads Performance Max campaign. Plan média 2025https://docs.google.com/spreadsheets/d/1lxD8yaXHfC2TjBGKtn1l4wz3C-PbHi5lVRdBYN970Qw/edit?usp=sharing RESOURCES:Google Ads Performance Max guide: https://support.google.com/google-ads/answer/10724896Google Ads create video for Performance Max : https://www.youtube.com/watch?v=l1Fbsvrk_UQCampaign report template ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / PPC Manager (PPC) / Graphic Designer (GD)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type. Pistes d'optimisation- Renforcer les CTA principaux (ex : «Demander un essai», «Voir stock immédiat», «Prenez rendez-vous») avec des boutons bien visibles, couleurs contrastées, position stratégique (ex en haut de page, sticky).- Social proof : Ajouter une section «Pourquoi nous choisir» avec bénéfices clairs, témoignages clients, chiffres clés récents.- Mettre en avant des offres spéciales ou temporaires («Offre printanière», «Pack service VW»).- Parcours utilisateur-lead: Le visiteur venant pour «neuf», «occasion», «service» doit être guidé vers un formulaire simple, un essai-voiture, une estimation reprise ou un contact service. Le site pourrait mieux segmenter ces parcours.- Le formulaire de prise de rendez-vous pourrait être plus visible dès l’accueil ou introduit comme «Je veux un devis / essai gratuit / estimation reprise». CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page: TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website. ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
TASK DESCRIPTION: Créer un article de blog pour l'Autofestival 2026 et parler du financement/leasing------Créer un blog léger mais utile :– « 5 choses à vérifier avant d’acheter une voiture d’occasion »– « Quand faire la révision VW ? »– « Comment choisir ses pneus été/hiver ? » ASSIGNED ROLES: [CSM, DA, TL]
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
GOAL: Create a new page based on an already existing page type.CSM - WORKING FRAME: ⚠️MANDATORY TO START CARD⚠️Page to copy: https://www.google.com/Description of new page:Language of new page:TASK DESCRIPTION: Duplicate an existing page in case of a new service, campaign or product where the initial template is already live on the website.ASSIGNED ROLES: Customer Success Manager (CSM) / Team Lead (TL) / Copywriter (CW) / Graphic Designer (GD) / Webmaster (WM)
TASK DESCRIPTION: Créer un article de blog pour le financement/leasing proposé par Garage Pepin------Créer un blog léger mais utile :– « 5 choses à vérifier avant d’acheter une voiture d’occasion »– « Quand faire la révision VW ? »– « Comment choisir ses pneus été/hiver ? » ASSIGNED ROLES: [CSM, DA, TL]
TASK DESCRIPTION: Créer un article de blog pour le financement/leasing proposé par Garage Pepin------Créer un blog léger mais utile :– « 5 choses à vérifier avant d’acheter une voiture d’occasion »– « Quand faire la révision VW ? »– « Comment choisir ses pneus été/hiver ? » ASSIGNED ROLES: [CSM, DA, TL]
TASK DESCRIPTION: Créer un article de blog pour le financement/leasing proposé par Garage Pepin------Créer un blog léger mais utile :– « 5 choses à vérifier avant d’acheter une voiture d’occasion »– « Quand faire la révision VW ? »– « Comment choisir ses pneus été/hiver ? » ASSIGNED ROLES: [CSM, DA, TL]
TASK DESCRIPTION: Créer un article de blog pour le financement/leasing proposé par Garage Pepin------Créer un blog léger mais utile :– Autofestival– Financement / Leasing– « 5 choses à vérifier avant d’acheter une voiture d’occasion »– « Quand faire la révision VW ? »– « Comment choisir ses pneus été/hiver ? » ASSIGNED ROLES: [CSM, DA, TL]
CARD GOAL: Launch a new Facebook Ad Display campaign.Plan média 2025/2026 https://docs.google.com/spreadsheets/d/1d8VcaRtk4_gt1ty2bdBVdaurDP20XPzsbLAMOQGHNMY/edit?usp=sharing⚠️CSM - WORKING FRAME: MANDATORY TO START CARD⚠️Fill CBC Media Plan of client with dates & budgetAdd link to client’s CBC here: [Link]HDM - If campaign one shotCreate Paymo project “[Client] - One shot campaigns” and add invoice to projectGUIDELINES / RELATED INFORMATION:Facebook Ad Formats Guide: https://www.facebook.com/business/ads-guideChatGPT 4 Prompt (FR) : Prompt IA Facebook Ads.docxCampaign report templateASSIGNED ROLES: Team Lead (TL) / PPC Manager (PPC)
TASK DESCRIPTION: Describe general task. ASSIGNED ROLES: [CSM, DA, TL]
CARD GOAL: Set up monitoring to follow keywords in SERPs weekly based and open SEO tools.WORKING FRAME:SubscriptionKeywords to follow: <= 250Tool package: Basic SEO ToolsPrerequisitesLink to the keyword study: [ links in comment ]Declare competitors domain names (5 max): [ https://blom-automobiles.lu/fr/ / https://garagesimon.lu/ / https://garage-grasges.lu/ - à confirmer avec le client s’il en a d’autres]Declare search engines to track (5 combinations max of search engine, region, language, and device. ex google.lu langue FR mobile, google.be langue NL desktop): [Google lu/de - mobile - DiekirchGoogle lu/de - desktop - DiekirchGoogle lu/fr - mobile - RedangeGoogle lu/fr - desktop - RedangeGoogle lu/en - mobile - Luxembourg villeEmail address(es) to send the weekly report: [ ]TASK DESCRIPTION:Open accounts on SEO Tools and execute the first set upASSIGNED ROLES: DA
CARD GOAL: Run an effective project review and groom the backlog in alignment with Objective & Key Results of the project. Conduct at the end of each project cycle.Description:This is a monthly recurring project management card in which the team timesheets the following tasks- Meetings, preparations and exchanges- Project management & team briefings- Backlog management, creation and prioritisation of stories in the project- Management of spontaneous requestsASSIGNED ROLES: TL, CSM
GOAL: Quality check before launching a website or Landing page websiteMISE EN LIGNE & TESTS FONCTIONNELS - Installation GA4, Matomo ou Piwick (à définir) - Redirections - Planification mise en ligne avec client - Configuration DNS, coordination technique - Tests fonctionnels ------------------------------------- - Prestation en régie -------------------------------------ASSIGNED ROLES: FE/DA/IT/TL/UX
TASK DESCRIPTION:Remise sur Imports - 24 heures -2880 € ASSIGNED ROLES: [CSM, DA, TL]
GOAL: Insert copy in CMS according to briefINSERTION DE CONTENUS - Insertion du contenu existant dans le CMS en 4 langues (Produits, Mails) - Insertion du contenu des Meta description, Page Title, et URL - SEO Best Practices- Import Clients - Import Commandes ------------------------------------- - Prestation en régie -------------------------------------GUIDELINES / RELATED INFORMATION: [ ]CARD OWNER: TL/WM/SEO/UX
TASK DESCRIPTION: DÉVELOPPEMENT SUR MESURE Intégration Template (32h) - Intégration du template dans Shopify - Adaptations mineurs (logo, couleurs, correctifs mineurs) - Vérification fonctionnement site + ajout/modification de quelques éléments Shopify - configuration et setup initial (8h) - Configuration & setup initial - Setup de base pour mails, méthodes de paiement, méthode de livraison, réductions, collections de produits ... ------------------------------------- - Prestation en régie -------------------------------------------------- ASSIGNED ROLES: [CSM, DA, TL]
TASK DESCRIPTION: DÉVELOPPEMENT SUR MESURE Interconnexion Système de caisse (62 h) Développement pour mise en place système Gantner/Recreatex pour les bons cadeaux et cours: - Mise en place application (développement), API (Gantner/Recreatex) - Rendre disponible le(s) bon cadeau(x) et cours via Shopify (téléchargement) - Envoi mail avec le(s) bon(s) cadeau(x) et cours ------------------------------------- - Prestation en régie ------------------------------------- ASSIGNED ROLES: [CSM, DA, TL]
ATTENTION : do not include timesheet inside this card. This card must be inserted in the project in addition with current 1-5 productions cards CARD OWNER : TL
GOAL: Design CreationWEBDESIGN - bootstrap - S - Choix template Shopify & installation - Nettoyage du template & configuration - Optimisé desktop et mobile - Conseil et recommandations e-connect ------------------------------------- - Prestation en régie -------------------------------------GUIDELINES / RELATED INFORMATION:- checks fichiers/files - corporate guidelines - add link to individual design -OR- provide a wireframe to display the layout of the page.→ Reminder : Limits of content elements to respect, according to projectCARD OWNER: UX
CARD GOAL: Prototyping (Conception) according to the clients strategie and goalsBUSINESS OBJECTIVES / KPIs: [ here ]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: [ ]ASSIGNED ROLES: TL
CARD GOAL: Copy that convertsBUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- Destination URL: [ ]- Personas: [Ad link]- Corporate guidelines: [ ]- Unique Value Proposition: [ ]- Communications Guidelines: [ ]TASK DESCRIPTION:[ ]GUIDELINES / RELATED INFORMATION: - - ASSIGNED ROLES: TL/Copywriter
GOAL: Design CreationBUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- [Add links to personas, corporate guidelines, unique value proposition, communications guidelines, ... documents on the client's dashboard]TASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: - add link to individual design -OR- provide a wireframe to display the layout of the page.- ASSIGNED ROLES: TL/UX/FE/CSM
GOAL: Frontend implementation of a new landing pageBUSINESS OBJECTIVES / KPIs: [ here ]WORKING FRAME:- Destination URL: [ ]- Personas: [ ]- Corporate guidelines: [ ]TASK DESCRIPTION: GUIDELINES / RELATED INFORMATION: ASSIGNED ROLES: TL/UX/FE/DA
GOAL: Insert copy in CMS according to briefTASK DESCRIPTION: [ ]GUIDELINES / RELATED INFORMATION: - - ASSIGNED ROLES: TL/WM/SEO/UX
GOAL: Quality check before launching a website or Landing page websiteGUIDELINES / RELATED INFORMATION:--ASSIGNED ROLES: FE/DA/IT/TL/UX
CARD GOAL: [ … ]A l’aide de chat gpt, générer un lead magnet puis voir avec jess pour création du supportBUSINESS OBJECTIVES / KPIs: [ … ]TASK DESCRIPTION:ASSIGNED ROLES: [CSM, DA, TL]
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Purchase, ROAS]- Budget: [1 800 € / month]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1Wu0Y8wHYIDaatqJ0KT7BUhYVa1BYl89lnJeKEns9F7U/edit?usp=sharingMONITORING DOCUMENT:https://lookerstudio.google.com/reporting/4129ff35-aaf3-42ef-a802-b928f9953533ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Sign-up, CPA, CPL]- Budget: [600 € / month]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1Wu0Y8wHYIDaatqJ0KT7BUhYVa1BYl89lnJeKEns9F7U/edit?usp=sharingMONITORING DOCUMENT:https://lookerstudio.google.com/reporting/4129ff35-aaf3-42ef-a802-b928f9953533ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns.FRAME:- Channel(s): [Google Ads]- KPI: [Branding, Directions (Google Hosted)]- Budget: [650 € / mois]- Langue: [EN]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1Q4oJjpm2sy2yP_DjfVdRfdA5V1i1NE_3Ha3dBSvffkA/edit#gid=1124995685Google Ads Solutionshttps://docs.google.com/spreadsheets/d/1LuMLyGzq4Y9sxwFmJLIdwAo_Hmo-G-3KBqYn5QrinjQ/edit?usp=sharingASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns. SAV Only pour l’instant FRAME:- Channel(s): [Google Ads]- KPI: [Leads]- Budget: [500 € / monthly]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1M9rRJ_x7WDawwL0XgfEGLLhpFe2GmuJ_Eu8Byjrnn6w/edit?gid=0#gid=0 MONITORING DOCUMENT:ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns FRAME:- Channel(s): [Google Ads]- KPI: [Awareness, Clicks]- Budget: [unlimited - Google Ads Grants]TRACKING DOCUMENT: https://docs.google.com/spreadsheets/d/1B_Kw20KHzwWayNp7SeHueNbkKraHlqPQh_m7uG2IB0c/edit?usp=sharing MONITORING DOCUMENT:[ Create a copy of this template, name it accordingly, and follow Greg’s process ]ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns FRAME:- Channel(s): [Google Ads]- KPI: [Awareness, Clicks]- Budget: [unlimited - Google Ads Grants]TRACKING DOCUMENT: https://docs.google.com/spreadsheets/d/1B_Kw20KHzwWayNp7SeHueNbkKraHlqPQh_m7uG2IB0c/edit?usp=sharing MONITORING DOCUMENT:[ Create a copy of this template, name it accordingly, and follow Greg’s process ]ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns Voir avec Bobo pour ajouter un pop up sign up sur page hub projets et single projets (scroll & time based à def avec AC) + ajout section sign up newsletter en bas de page FRAME:- Channel(s): [Google Ads, Facebook Ads, ...]- KPI: [Leads, Purchases, ...]- Budget: [300 € / monthly / Google]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/16_SMNy7fZq5fMgJXcBMz8ApZ6vgJ5nGHrl-_4EUu5_0/edit?gid=0#gid=0 MONITORING DOCUMENT:[ Create a copy of this template, name it accordingly, and follow Greg’s process ]ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns.FRAME:- Channel(s): [Google Ads]- KPI: [Leads, Purchases, ...]- Budget: [500 € / mois]- Langue: [EN]- Periode: [Janvier, Fevrier, Juillet, Août, Septembre, Novembre Décembre 2024]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1riBPN7cb7-_FaQbf4-Mf-VHTDRG9SzWNhTqOrIkqQhQ/edit#gid=1963684411ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns!!! check pr relance autres campagnes que Framery (page service) FRAME:- Channel(s): [Google Ads, Facebook Ads, ...]- KPI: [Leads, Purchases, ...]- Budget: [300 € / monthly / platform]- Schedule : Septembre / Octobre / NovembreTRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1xkMLWat0LcYnodxBtlEepAQgMTAEsDsxVzohMHt_9no/edit?gid=989353326#gid=989353326 MONITORING DOCUMENT:[ Create a copy of this template, name it accordingly, and follow Greg’s process ]ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Leads, Purchases, ...]- Budget: [5k / year | 13 € / day]- Langue: [EN]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1YS3lB8lrNhTmvsMvEzrkbGoEpQ85w4kCirxnOBdCTkc/edit?usp=sharingGoogle Ads Solutionshttps://docs.google.com/spreadsheets/d/1YR7ap5_XNEJP1ucZJICwYetsXN6c2njqm3i5BpQElb8/edit?usp=sharingMonitoring :https://lookerstudio.google.com/reporting/9cbe7f74-ff57-4173-8227-d6440a93c4a1ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Awareness & Purchases]- Budget: [1 250 € / monthly / Google Ads]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1Q1Gq-wxTIu--R1npHVURg5SkITNw03nAFGH_MQylVN8/edit#gid=155557823Google Ads Solutions:https://docs.google.com/spreadsheets/d/1DoYtpXudVpb1HQ_zKFPoYuGhihFWK9ot7J7ufqpvMV4/edit?usp=sharingASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsTL - FRAME: ⚠️MANDATORY TO START CARD⚠️- Channel(s): Google Ads- KPI: Purchases, ROAS- Budget: 9 000 € / monthlyTRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/10cVqzYCPbJXKF0gcSXgaqpc3WHI3Npqsp_5efNDTbpE/edit#gid=1906314190Google Ads Solutions:https://docs.google.com/spreadsheets/d/1nyE4mhnrCHqHyB84e7NjHGdJifD-w-wXf3Bvq8TnIbk/edit?usp=sharingDATA STUDIO MONITORING :ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns REPARTITION HEURES OPTIS :- 3 heures Google Ads (Achille)- 1 heure Meta Ads (Antoine) FRAME:- Channel(s): [Google Ads]- KPI: [Conversion, CPA, ROAS]- Budget: [1 220 € / monthly / Google Ads] TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1t6zbUDerOWwQbSeQnxtp5DtGgiiWZfDRz3Wu0n7O_b4/edit#gid=263123815 Google Ads Solutions:https://docs.google.com/spreadsheets/d/1gRoQ-JWTZMbxIVzD6Sx74qGBpceo1KfgmD_DC_Rl2EQ/edit?usp=sharing ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns FRAME:- Channel(s): [Google Ads]- KPI: [Website conversions, Local actions]- Budget: 1 000 € / mois TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1BfzIVCrvY9u2i3viUAYncIL7F5CU55kd0NM1KJTHvUo/edit#gid=1444556524 Google Ads Solutions:https://docs.google.com/spreadsheets/d/1R4VhZqx8Hw9MyG-hyLCnUPqk_JZ9aSYjaZoyS1ZsipQ/edit?usp=sharing ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns. SAV Only pour l’instant FRAME:- Channel(s): [Google Ads]- KPI: [Leads]- Budget: [500 € / monthly]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1mVhoTyfzhU7AJZZRdESoGYMnd67jIPd6pJd4w0_3rjA/edit#gid=1955575547 MONITORING DOCUMENT:ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns. FRAME:- Channel(s): Facebook Ads- KPI: Landing page views- Budget: 5 830 € / mois/* TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/10cVqzYCPbJXKF0gcSXgaqpc3WHI3Npqsp_5efNDTbpE/edit?usp=sharing ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Leads]- Budget: [600 € / monthly]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1V9iCN05fY9ZpnieVL3gsMuMmHf46dE3Hb_mQtJEmvok/edit#gid=0Google Ads Solutions:https://docs.google.com/spreadsheets/d/1SmTeeKqJxKUc41x6qjrTLOlSL8MK8Bnd9ieGHfgq7Tk/edit?usp=sharingMONITORING DOCUMENT:ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns FRAME:- Channel(s): [Google Ads, Facebook Ads, ...]- KPI: [Leads, Purchases, ...]- Budget: [XX € / monthly / platform]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1S19D0KsSFGwOwsDaUn0yaliM8HjFwwg3TiMtrbvLogM/edit?gid=0#gid=0 MONITORING DOCUMENT:[ Create a copy of this template, name it accordingly, and follow Greg’s process ]ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaignsFRAME:- Channel(s): [Google Ads]- KPI: [Leads]- Budget: [env. 1 125 € / mois] → ⚠️ 13 500 € / an MAX- Langue: [FR,EN,DE] TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1ymoBlH-hf_TvNpoKsll3Uheqyq7xfA8Ye-hsGJWiMohE/edit#gid=843341788 Google Ads Solutions:https://docs.google.com/spreadsheets/d/13PNuaS0ioiXNZLEOjgDIEyfRInSTU1AjASWqv0WZxec/edit?usp=sharing Monitoring :https://lookerstudio.google.com/u/0/reporting/42c3ab94-1cbb-46e0-af5d-abb284e37863 (2023) ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns FRAME:- Channel(s): [Google Ads]- KPI: [Leads, Purchases, ...]- Budget: [850 € / month]TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/14bwCBY0HTBlR3LHrCcWMamgCpTJwdJKfLavJYxBWjCY/edit#gid=155149048 Google Ads Solutions:https://docs.google.com/spreadsheets/d/1x9HLVZspPEPl7jVGTE1md5LPECsUf5jsm4V2XNZb9yA/edit?usp=sharing Monitoring:https://lookerstudio.google.com/reporting/7212132c-120d-4018-9c11-3b12ee63810e (2023)ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns. REPARTITION HEURES OPTIS :- 3 heures Google Ads (Clément)- 1 heure Meta Ads (Antoine)FRAME:- Channel(s): [Google Ads]- KPI: [Leads]- Budget: [1 833 € / mois]- Langue: [FR+EN] TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1lS5vFII6ozkdMfO9zXkU8jlkhk8oyh_9hhCdvuuJHwA/edit#gid=1124995685 Google Ads Solutions:https://docs.google.com/spreadsheets/d/1vcfMgylVV85Kc4cowYBYEWgMk4kt8GP46QKAHTAq36k/edit?usp=sharing Monitoring : https://lookerstudio.google.com/reporting/c591f636-0e00-4e98-a1fa-735b9e562817 (2023) ASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns REPARTITION HEURES OPTIS :- 3 heures Google Ads (Clément)- 1 heure Meta Ads (Antoine)FRAME:- Channel(s): Google Ads- KPI: Purchases, ROAS- Budget: [1 200 € / monthly / Google Ads], stop during 3 first weeks in AugustTRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/18DzLcnf8NyBrrkWTDsxkXnF12nwgWbLXYm9zOAVPU7c/edit?usp=sharing Google Ads Solutions:https://docs.google.com/spreadsheets/d/1VuoJ_x96LEBfGf9hoHoEFfdSE-gnry0PQEGdFEARUtM/edit?usp=sharingASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)
CARD GOAL:Optimisations for ongoing PPC campaigns. FRAME:- Channel(s): Facebook Ads- KPI: Landing page views- Budget: 333 € / monthly/* TRACKING DOCUMENT:https://docs.google.com/spreadsheets/d/1Q1Gq-wxTIu--R1npHVURg5SkITNw03nAFGH_MQylVN8/edit?usp=sharingASSIGNED ROLES: PPC Manager (PPC), Team Lead (TL)